Bradley Associates

A Strategic Business Plan is much more than a tool to obtain financing. If you still have all you plans and ideas locked up inside your head... preparing a strategic plan helps you clarify your company's direction, ensures your key leaders are all "on the same page", and keeps both management and staff focused on the tasks at hand.

A Strategic Plan is often needed when...

• Starting a new venture, product or service
• Expanding a current organization, product or service
• Buying a new business, product or service
• Turning around a declining business

The Strategic Plan provides a blueprint, describing your company, its products, the competitive environment, management team, financial health, and business risks.

The plan allows you to...

1. Identify and describe the target customer profile, features, advantages and benefits of your new venture, product or service.

1. Justify that your plans are credible by fully researching the need being filled with your new venture.

1. Develop marketing plans including full descriptions of targeted promotional campaigns with implementation timelines. You also get to examine market conditions, the nature of your customers, as well as your competitors, sales potential, and projected results of your promotional campaigns.

1. Develop staffing plans including identifying the key players, skills, attitudes and expertise needed to build the venture.

1. Develop management plans including full descriptions of management systems and timelines for implementation.

1. Develop financial plans including projected startup costs, operating costs, revenue, profits, and break-even analysis for the first 3 to 5 years.

Projected financial plans allow you to effectively predict upcoming problems, or prevent them. In other words, the perspective gained through your Strategic Business Plan can make a significant contribution to your company's success, and help you get the funding you require. In fact, most lending institutions and private investors will not even talk to you without a solid financial plan.

1. Identify building and equipment needs including vendors and cost estimates.

1. Formulate company milestones including timelines for upcoming products and services in development.

Remember: Failing to plan is planning to fail.

http://www.euronews.com/2013/09/27/spain-issues-growth-budget-no-tax-hikes-no-cuts/

The Spanish economy looks to be crawling out of the swamp of recession as the government delivered a budget free from unpopular cuts to health and education and no tax rises.

The 2014 budget package is based on estimates that GDP will grow 0.7 percent up from the 0.5 percent predictions.

The financial plan marks a change from 2013, a budget packed with tax hikes and spending cuts.

Economic Minster Luis de Guindos expressed his hopes for a better 2014: “Europe’s developed countries saw a sharp decline in economic activity in 2009. Yet in 2010/11 they recovered. Spain saw a tiny 0.1 percent growth in 2011 and in 2012 we had another fall. Next year there will be the first real signs of increased economic activity.”

Any economic boost is welcome, but the country is still racked by high unemployment currently running at 26.3 percent with 55 percent of those under 25 out of work.

The government believes the total number of those without jobs will fall slightly next year, but not enough to boost tax revenue.

With retail sales still sluggish and inflation near zero the country is not yet out of the mire.